Tailor-made barter

Do more without more cash thanks to audacious Barter solutions exclusively developed for luxury brands
Smart & innovative concept

Financing top communications for luxury and premium brands without extra-cash in exchange for your stocks.

Barter enables you to finance your advertising and extra-media services in all around the world with the secure resale of your products stocks. It is also called exchange of goods and services.

Our Barter offer is probably the best kept secret in the luxury industry. For the same stock value EFFICIOGROUP pays you at a higher price in net premium communication counterparts: it is our leverage.

Our leverage
BOOSTER EFFECT FOR YOUR BRAND STRATEGY

Luxury and premium brands seek our know-how to enhance their branding and drive-to-store strategies. Barter by EFFICIOGROUP offers a wide range of opportunities such as:

  • Developing brand awareness in a new country
  • Reinforcing communication with a 360° campaign
  • Consolidating a new brand positioning
  • Launching a new product or collection
  • Accelerating international visibility (main international airports for example)
  • Trying a new media
  • Supporting retailers in local communication
  • Increasing sales with some drive-to-store and e-store campaigns
  • Being more present in your key markets at the key moments

These key success generators are founded on two complementary pillars

Our retailing experts resell your collections in secured, high quality and diversified networks in respect of your brand image.

Simultaneously, we deliver global creative communication solutions at a local or international scale according to your development’s ambitions.

100% GUARANTEE RETAILING

360° COMMUNICATION EXPERTISE

AN INTERNATIONALLY-FOUNDED BUSINESS MODEL

EFFICIOGROUP supports your brand strategy and can operate in multi countries.

Flows (communication, products and finance) are facilitated through our international networks of offices in Paris, New York, Shanghai.

WE BUY
your collections wherever they are

WE RESELL
them in international retail networks respecting your strategy

YOU RECEIVE
international communication wherever you need